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George, Sheba
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Dr. George's current interests broadly center on how the use of health information technologies is mediated by social and cultural variables - such as race/ethnicity, organizational culture, class and immigration status – to impact health communication and health literacy among populations experiencing health disparities. Over the past few years, her research has focused on the intersection of technology and health, specifically on the sociotechnical challenges in the use of health information technologies such as electronic health records, telemedicine and mobile technologies among urban, underserved populations and health care providers in community clinics. Technological advances that allow innovations such as mobile apps are very exciting since they have the potential to be very effective responses to the problem of limited healthcare resources. However, there can be incongruities between the biomedical aims that drive such solutions and the on-the-ground experiences of those administering and receiving care, making essential the role of sociocultural variables, health communication, health literacy and community based participatory research approaches. In conducting such research, she has used a variety of quantitative and qualitative methods, including ethnographic field research methods, in-depth interviewing, focus group interviewing, content analysis of archival materials and survey methods. She has demonstrated versatility in conducting interview based research in four different languages in a variety of cultural contexts, both in the United States and abroad. Her research using these methods has resulted in over 40 peer-reviewed publications, including a co-authored book, a second sole authored book, both published by the University of California Press. Her well-reviewed sole authored book, “When Women Come First: Gender and Class in Transnational Migration,” has been translated into Japanese for a second edition.
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George, Sheba